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Investing and trading are different jobs

Lesson 1 of 5
By the end of this lesson you’ll be able to say what the published evidence shows about people who trade for a living, what a trade has to earn before it makes anything, why borrowed money turns a bad week into an empty account, and what to ask about anyone who tells you what to buy.
A collage of a wide pale beach seen from above, with hundreds of trails of dark footprints all running into one black cave in a rock face. A single trail, in deep blue, comes back out across the sand.

Same screen, two jobs

Investing is buying something you understand, for a reason you’ve written down, with the events that would change your plan set out in advance. Trading is trying to profit from the moves themselves over days or hours. That means guessing what other people will do next, again and again, against firms whose machines do nothing else.

The app shows both of you the same chart, and that’s where the confusion starts. Your reasons tell you which job you’re doing, and the evidence below is about the second job.

What the firms are made to tell you

In Europe the record is printed on the firms’ own websites, by law. On 27 March 2018 the EU’s markets regulator, ESMA, published what national regulators had found about contracts for difference, or CFDs.

A CFD pays or costs you the change in a price without your owning the asset, usually on borrowed money.

Across the regulators’ figures, “74-89% of retail accounts typically lose money on their investments”, “with average losses per client ranging from €1,600 to €29,000”.

ESMA capped borrowing for retail clients, at two to one for crypto, and made every firm print its own loss rate in a fixed form of words. Those were temporary measures, and by 31 July 2019 most national regulators had made permanent ones. The UK’s Financial Conduct Authority (FCA) wrote the same measures into its own rules from 1 August 2019.

On 6 November 2026, IG’s UK site read: “70% of retail investor accounts lose money when trading spread bets and CFDs with this provider.” XTB’s UK site read: “78% of retail investor accounts lose money when trading CFDs with this provider.”

IG70%
XTB78%
Each firm’s own count of retail accounts that lose money, as its site showed it on 6 November 2026. Two examples of one rule, and no comparison of the firms.

Those are each firm’s own customers, counted by the firm, under a rule that gives it no choice.

The FCA went further for crypto. From 6 January 2021 it banned the sale of crypto derivatives, contracts like the CFDs above, to retail customers, giving among its reasons “no reliable basis for valuation”, the “prevalence of market abuse and financial crime”, “extreme volatility in cryptoasset price movements” and “inadequate understanding of cryptoassets by retail consumers”.

The part of that ban covering exchange-traded notes was lifted in October 2025, which Three Ways to Hold Crypto covers. The FCA’s own page still showed the derivatives ban on 30 June 2026.

What three studies found

These studies follow people for years.

1991 to 1996 · US households buying stocks
Brad Barber and Terrance Odean looked at “66,465 households with accounts at a large discount broker during 1991 to 1996”. The households that traded most earned 11.4 percent a year while the stock market earned 17.9 percent.
The paper’s title is its finding: Trading Is Hazardous to Your Wealth. Those are stock figures from the 1990s, and they say nothing about what any crypto holding will earn.
1992 to 2006 · Day traders in Taiwan
Less than 1 percent stayed ahead
Barber, Yi-Tsung Lee, Yu-Jane Liu and Odean then took every day trader in Taiwan from 1992 to 2006, about 450,000 people in an average year. They found that “the vast majority of day traders lose money”.
Some 277,000 a year traded more than about $20,000, and about 20 percent of those came out ahead after fees, some of them, the authors note, by luck alone. And “only the 4,000 most profitable day traders (less than 1% of the total population of day traders)” from one year went on to earn more than the market, reliably and after costs, in the next.
2013 to 2015 · Day traders in Brazil
97 percent lost money
In a working paper, Fernando Chague, Rodrigo De-Losso and Bruno Giovannetti followed everyone who began day trading Brazilian equity futures between 2013 and 2015 and kept at it for at least 300 days. “97% of them lost money, only 0.4% earned more than a bank teller (US$54 per day)”, and the single best trader “earned only US$310 per day with great risk”.
They found no sign that people got better with practice, and they wrote that day trading for a living against the high-frequency firms is “virtually impossible”, “contrary to what course providers claim”.

Those are regulated exchanges, with opening hours, rules against printing fake trades and limits on borrowing. Crypto trades all night, a 2019 count found most of bitcoin’s reported volume fake (lesson 4), and platforms outside the UK and the EU can lend a hundred times what you put in.

What a trade costs, and what borrowing adds

Every trade has a bill attached before it can make a cent.

The spread
the gap between the buying and selling price
The exchange’s fee
charged twice, once in and once out
Slippage
the price moving against you while your order fills
Tax
in Ireland, the UK and the US, a swap from one coin to another can count as a disposal

Three Ways to Hold Crypto lesson 4 has the detail on tax, which here is general information, not tax advice.

Barber and Odean found that the active and the inactive households earned about the same before costs. Almost the whole gap in their results was the bill.

A holder pays it rarely. A trader pays it every week, and has to beat it every week before the week counts for anything.

A Portfolio Built to Last lesson 3 worked the arithmetic: $1,000 of your own and $9,000 borrowed, and a 10 percent fall is the end of the $1,000. The platform sells before you can decide anything. A fast fall can leave you owing more than you put in.

10 and 11 October 2025 · Forced closures across crypto
About $19 billion
The data firm CoinGlass counted about $19 billion of positions held with borrowed money forcibly closed in about a day, the largest such event on record.

Know who’s behind a tip

Some tips come with a hidden interest. Sometimes the sender is paid to say it.

3 October 2022 · Kim Kardashian and EMAX
$1.26 million
The US Securities and Exchange Commission (SEC) said Kim Kardashian “failed to disclose that she was paid $250,000 to publish a post on her Instagram account about EMAX tokens”. She paid $1.26 million to settle.

Sometimes the sender sells a course, and the Brazilian study speaks to what those courses claim. Before you act on a tip, ask who’s paying the person who sent it, and whether there’s a public record you can check.

This course, and every course in the Learning Lab, teaches how things work. No lesson tells you which coin to buy, when to buy it, what price it will reach or what profit to expect.

These lessons teach you to write your own reasons down while you’re calm and hold yourself to them later, which is lesson 5 of this course and the subject of A Portfolio Built to Last.

Your next step
Write one sentence saying which job you’re doing with your crypto. If it’s investing, write the reason beside it, as A Portfolio Built to Last lesson 1 asks.
If any part of you is trading, start a record today of every trade, with its costs. A year of it shows what you did and what it cost, and can’t show skill.

Last checked: 6 November 2026